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Tricky

Jan 18, 2019

How do we measure the reach and impact of online journalism? Does audience data belong in the newsroom? The meaning of audience metrics is often unclear, but their effects on business and editorial decisions are very real (pivot to video, anyone?). Chris Moran, The Guardian's strategic projects editor, talks to...


Feb 26, 2018

Facebook’s 35 mentions in the 37-page indictment of 13 Russian nationals solidified the social network’s position at the center of our current political and cultural conundrum. In this episode, Heather Chaplin and Emily Bell retrace the steps that led to this point, examine whether Facebook’s leadership was...


Feb 13, 2018

 

 

In the inaugural episode of Tricky, Emily Bell and Heather Chaplin look at perhaps the greatest challenge facing journalism today: the fight to capture your attention.

Journalism may be a pillar of democracy, but how can it compete with the persuasive design tactics that serve up everything from Instagram posts to...